Google Ads identity verification is the process by which Google checks whether the information you provide when registering your account is accurate. It is important to remember what technologies Google has, so attempts to bypass verification most often result in automatic blocking.
If you are additionally asked to confirm commercial activity , you can read information on how to answer all questions in this article .
How to pass advertiser verification
Updated: Since March 3, 2022, it is impossible to verify the identity of an advertiser with Russian citizenship. The verification is rejected, and the accounts are blocked. If you do not have a foreign representative office, you can use ready-made accounts with advertiser verification .
The Google Ads identity verification process involves the following steps:
- Log in to your Google Ads account;
- Go to settings, to the "Advertiser verification" section;
- Here, click "Get Started" and answer questions about the company;
- Google will require you to provide certain documents to verify your identity. This may include documents that verify your address, payment information, or other information you provided when you signed up.
Upload the required documents and follow the on-screen instructions. If the document upload freezes or returns an error, refresh the page and try uploading again;
Please note. When sending documents, all advertising campaigns will be rechecked. We recommend correcting all violations to avoid blocking.
- Verification usually takes 3-5 days, but there may be delays when support is fully loaded.
Once Google has verified your identity, you will receive a notification about it. If you do not receive a notification, go to the settings again, to the "Advertiser verification" section, and follow the instructions on the screen;
Remember: all data in the documents must exactly match what is specified in the account. If Google finds any discrepancies, your account may be suspended.
What to do if identity verification is not possible
If you do not verify within 30 days, your account will be suspended. If you do not verify your account information, you will need to change your Google Ads account , specifying payment information that you can verify.
Alternative solution
If it is important to keep your current account, we can help you contact our loyal Google manager to change your payment profile and successfully complete the identity verification process for you. The cost of this service is 27,000 rubles.
Afterword
Identity verification in Google Ads is a mandatory procedure for all advertisers. Incorrectly specified data can lead to account suspension and ad blocking, so provide only reliable information that you can document. If for some reason it is not possible to verify your identity (for example, you are from Russia), use ready-made accounts with verification or contact the service for changing the payment profile .
I hope we were able to help
Sincerely, Dmitry Milaev and the SaveBalance team
